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<span class="text"><font color="#666666" class="text"> <p><object width="640" height="385"><param name="movie" value="http://www.youtube.com/v/aydVl8GkS1k&hl=en&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/aydVl8GkS1k&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object></p> <p><span style="color: rgb(128, 128, 128); "><em><strong>Client: Emcor Group Inc. Creative Director: Serge Ghio</strong></em></span></p> <p> </p> <p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica"><span style="color: rgb(128, 128, 128); "> <table width="400px"> <tbody> <tr> <td> <p><span style="color: rgb(128, 128, 128); "><strong>Back Story</strong><br /> Emcor Group Inc, a US, Connecticutt based corporation, wanted to promote breast cancer screening and awareness. </span></p> <p><span style="color: rgb(128, 128, 128); ">The plan was to take a photo of employees, in pink hard hats, forming a pink ribbon at Johns Hopkins Hospital.<br /> <br /> The week prior to the event, we scouted the location to test for the proper amount of sunlight between 7:30-8:00 A.M.</span></p> </td> </tr> <tr> <td style="text-align: right; "><span style="color: rgb(128, 128, 128); "><img width="100" height="100" alt="" src="/users/MarkHeayn4869/docs/Image//serge4--1573-2.jpg" /><br /> </span></td> <td><span style="color: rgb(128, 128, 128); ">Serge Ghio is the Creative Director in Marketing and Communications at Emcor. His ability to lay the shot out on the ground and make it look good from 6 stories up was the key.</span></td> </tr> <tr> <td><span style="color: rgb(128, 128, 128); ">We started at 4:45 A.M., in darkness, laying out the ribbon shape. Serge had everything pretty much in order by 7:30, and then we hurried up to the 6th floor to capture the event.</span></td> <td><a href="biggerPhotoOfGuyWithHat.html"><span style="color: rgb(128, 128, 128); "><img width="100" height="88" alt="" src="/users/MarkHeayn4869/docs/Image//serge-1376.jpg" /></span></a></td> </tr> </tbody> </table> </span></p> <p style="margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Helvetica"> </p> <p> </p> </font></span><br> <h1> </h1>
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